The social housing complexes of Morada do Salitre and Praia do Rodeadouro (main photo), with solar panels on their rooftops, make up a village of 1,000 families on the outskirts…
Category: emerging markets
The Chinese Century: Is China-Brazil relationship a proxy of a new global governance?
Nature hates the vacuum, so do superpowers. Therefore, the geopolitical space allowed by the United States is seemingly being filled by China [1]. For instance, the Asian giant became Brazil’s…
Circular economy: How a Brazilian cosmetics company is reviving the Amazon forest
Leading Brazilian cosmetics company Natura launched its ‘Amazon Program’ in 2011 aiming at achieving an inclusive business model. The Ekos Ucuuba product line is one example. Combining its bio-intelligence and…
Women United gives $65K for ABSS elementary programs
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Brazilian e-commerce is booming! Is your online shop ready for “samba”?
If you work with international e-commerce, you must have heard that Brazil is the next online powerhouse. The current growth in the number of smartphones has opened up a world…
WhatsApp Business: a powerful weapon for startups in emerging markets
It seems that all dreams came through for WhatsApp users in emerging markets. WhatsApp Business, a stand-alone app different from the usual WhatsApp, was rolled out in a few countries in February 2018.
Why Brazil’s tourism still is under-performing
Brazil is a huge country, one of the biggest of the world. Its seaside measures over 7,400 km and two worldwide famous cities are located there: Rio de Janeiro and…
This Is How China Is Feeding Itself
While there is much ado about China’s not-so-subtle efforts in the South China Sea to expand its borders, and to attain a level of influence that extends far beyond its…
Forget Black Friday: Emerging Markets eCommerce thrives with other ideas
In emerging markets, Black Friday is present in a lesser scale – different countries have bigger and better sales days. Here is a quick round-up. India Black Friday in India…
Is It Time for Mobile Payments to Take Off in Brazil?
Two years is a long time for technology development. Back in 2015, several home-grown mobile payment apps were taking off. Still, none of the big players was showing a real…
