Nigeria’s Retailers are Using WhatsApp to Reach More Buyers and Navigate Inflation

Nigerian retailers are turning to WhatsApp as a cost-effective and accessible way to promote their businesses and reach potential customers beyond their localities. Inflation in Nigeria has caused small businesses…

Brazil: Telegram exponential growth despite WhatsApp monopoly

WhatApp is the most used messaging app by Brazilians, but Telegram is already present in 35% of mobile users, report shows.

Singapore uses tech to combat spread of COVID-19

Singapore has build an extensive digital infrastructure as part of its smart nation initiative. It now uses that experience and knowledge to quickly develop tech solutions able to combat the spread of COVID-19.

WhatsApp skewed Brazilian election, proving social media’s danger to democracy

Misinformation via social media played a troubling role in boosting far-right Congressman Jair Bolsonaro to into the Brazilian presidency. Bolsonaro did not win 55 percent of votes thanks to misinformation…

WhatsApp Business: a powerful weapon for startups in emerging markets

It seems that all dreams came through for WhatsApp users in emerging markets. WhatsApp Business, a stand-alone app different from the usual WhatsApp, was rolled out in a few countries in February 2018.

WhatsApp for business: the secret weapon of Brazil

Unlike in this article at the Telegraph, where it highlights how few UK small companies are using WhatsApp to build a rapport with their customers, Brazil is already having large…

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